BACARDI BATS LIGHT PAINTING STOPMOTION

The Bacardi commissioned advertisement stands as a testament to LightPaint Lab’s innovative approach in advertising. Collaborating with Henry Zalapa in Sydney, we employed stop-motion light painting techniques to create a visually captivating ad that perfectly encapsulated the vibrant and spirited essence of Bacardi. The success of this project was evident as Bacardi chose to feature our work not only at the start but also at the conclusion of their video, highlighting the impact and appeal of our unique light painting artistry. This project underscored our ability to blend creativity with commercial objectives, delivering an advertisement that was as effective as it was visually stunning